Create a gear rental site for Patagonia
Problem Statement
People love outdoor adventure travel. However, outdoor gear takes up a lot of space, can be difficult to move, and is often expensive. Also, besides avid adventurers, most people travel a few times a year or less. How can outdoor apparel/gear companies help tackle this issue?
Solution
The design solution is to create a section of Patagonia’s current website dedicated to connecting customers with temporary apparel and gear for their own adventures.
